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  • The 7 Harsh Realities of Social Media Marketing
    Written by 1 Comment
    Last Updated: December 18, 2009

    “Last Friday I was in Atlanta, where I gave a talk on social media marketing at Dan Kennedy’s InfoSUMMIT conference.

    I’m something of a fish out of water at a Glazer-Kennedy event. For example, unlike at Blogworld, I’m the only person in a room of 800 who has pink hair.

    I wasn’t sure they’d be too receptive to what I had to say, but they surprised me.

    They were warm, welcoming, and extremely interested in my no-shortcuts, no-magic-beans answers to their questions about how to use social media for marketing and business.

    So in honor of Dan Kennedy, who sometimes styles himself as the “Professor of Harsh Reality,” I thought I’d talk today about some of the not-so-kumbaya aspects of social media marketing.”

    Read this article from Copy Blogger.