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By Peter D. Marshall on July 10, 2014
If  you want to get more out of yoursocial media experience, we offer “One-on-One” Twitter Coaching and Blog Coaching specifically designed for your own individual or business needs. Either in person or online, with “one-on...

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  • Written by 2 Comments
    Last Updated: January 21, 2013

    by Trilby Jeeves.

    Every Thurs­day morn­ing at 7:00 I start my day with a rol­lick­ing, yet pro­fes­sional meet­ing with the Think Refer­rals Busi­ness Net­work. We have our break­fast, present our 60 sec­ond updates, maybe watch a pre­sen­ta­tion and/or dis­cuss some of our busi­ness chal­lenges. And, we have fun.

    Some of the chal­lenges that emerged today related to sales.

    Sales. A scary word that con­jures up plaid jack­eted, smok­ing, slick used car sales­men and buyer’s remorse. EEK… But, this word is what we all do, all the time. Ask Daniel H. Pink! His newly released book “To Sell Is Human: The Sur­pris­ing Truth About Mov­ing Oth­ers” addresses this very issue. I love Dan Pink’s books (“A Whole New Mind” “Drive”) and this one is another goody. I rec­om­mend read­ing all three.

    Pink dis­cusses how we all work in sales, “whether we’re employ­ees pitch­ing col­leagues on a new idea, entre­pre­neurs entic­ing fun­ders to invest, or par­ents and teach­ers cajol­ing chil­dren to study, we spend our days try­ing to move others.”

    Or a home­less per­son ask­ing for help.

    When I left the meet­ing this morn­ing, I was almost to my car when a rough, albeit gen­tle, thin look­ing man approached me and started talking.

    His first state­ment: “I’m not going to ask you for money.” I slowed my pace. He asked, “Could you con­sider maybe get­ting me some food? A loaf of flax bread or some­thing? My girl­friend is celiac and it’s hard.” I stopped. Celiac? I related. “Oh, that’s tough. I under­stand as I need to be gluten free, too.”

    Oh, oh, I was engaged now. And, I knew it would be very hard to turn my back on this guy. “Maybe you could just take me to a store and buy me some food, because I know peo­ple don’t believe me when I ask for money.”

    Read the rest of this article from Buffoonery Workshops.

  • Written by Comments Off on Introduction to Social Media for Filmmakers
    Last Updated: November 5, 2012

    by Andrew McAvinchey.

    A brief introduction to the idea of using social media and the internet to tell stories through the medium of film and television. The slides are a collection of ideas and references that are useful for anyone working with narrative, storytelling and writing for various mediums. Andrew McAvinchey with slides and links from many sources including Stephanie Spiro who provided the slides on Twitter use.

    View the presentation from SlideShare.

  • Written by Comments Off on Tips For Using Twitter For Business
    Last Updated: October 28, 2012

    by IT Itch.

    Twitter is a great tool for business. The instant nature of ‘tweeting’ (posting micro-blogs of 140 characters or less) appeals to people who want immediate access to up-to-date information. Often, information is purposely posted or leaked on twitter long before it’s officially announced in the mainstream media.

    While individuals use this immediacy to stay informed about friends, celebrities, people and products they admire, business can use the power of Twitter to connect and build deeper relationships with their customers.

    Read the rest of this article from IT Itch.

  • Written by Comments Off on SEO Tips To Keep Traffic Flowing To Your Website
    Last Updated: October 25, 2012

    from PRWeb.

    Staying relevant with dozens of copy-cat competitors is a challenge. Using 7 basic tips from leading SEO consultants, you’ll be a high-performance industry leader who stays relevant, never getting passed behind.

    Saint Louis, MO (PRWEB) October 18, 2012 Staying relevant with dozens of copy-cat competitors is a challenge. Professional SEOoptimization will keep your website fresh, while encouraging users to come back to your website again and again.

    You’ve got your sporty red website and it’s time to get out there and get some attention. You want to lead traffic to your site, not have people stare as they pass by you. With these 7 basic tips from leading SEO consultants, you’ll be a high-performance industry leader who stays relevant, never getting passed behind.

    Read the rest of this article from Yahoo.

  • Written by Comments Off on The Importance of Video Marketing – part 2 – YouTube Analytics
    Last Updated: October 22, 2012

    by Jimmy.

    As you may recall in The Importance of Video Marketing part 1, over 800 million unique users visit YouTube and watch over 4 billion hours of video each month. Thankfully YouTube rolled out YouTube Analytics in March 2011, located at youtube.com/analytics.

    This relatively new free reporting tool provides channel owners a summary report for content on YouTube that includes in-depth analytics, reports, and statistics. Call me crazy, but a free analytics tool sounds like yet another reason you have no excuse to be ignoring such an important medium!

    Read the rest of this article from InfoTrustLLC

  • Written by Comments Off on Twitter Strategy For Brands
    Last Updated: October 12, 2012

    by Prasant Naidu.

    Twitter, a platform about 140 characters, is by far the easiest network that mankind has ever created, though it has evolved now from a conversation platform to a content one. However, there has been another problem with brands or SME’s that they struggle with Twitter. So, I have addressed 21 basic questions that brands or anyone who wants to use Twitter for business would need to know.

    Read the rest of this article from Business2Community.

     

  • Written by Comments Off on Top 10 SEO Tips for Bloggers
    Last Updated: October 9, 2012

    by Pierre Zarokian.

    As president and CEO of Submit Express, I personally oversee the operations of several company blogs and often author industry-related articles. From years of experience in operating mainly WordPress-based blogs, I have learned valuable lessons on how to optimize blogs for search engines and increase traffic to the sites. Here are my Top 10 SEO tips for bloggers; I hope these insightful tips can help improve your blog’s SEO.

    Read the rest of this article from SubmitExpress.

  • Written by Comments Off on 9 Top SEO Tips For Musicians
    Last Updated: October 2, 2012

    by Adrian Fusiarski.

    Becoming obsessed with search engine optimization (SEO) can lead you down a rabbit hole if you’re not careful. However ignoring basic SEO concepts can undermine your music marketing and overall presence on the web. To help you get started or take things further, I’ve gathered top tips from a series of posts on SEO for musiciansthat should also lead you to additional resources.

    I was inspired to do this by music industry and social media linkmaster Adrian Fusiarski who recently shared a number of links to music SEO articles. I’ve added a few of my own for what I hope is a helpful mix.

    Read the rest of this article from Hypebot.

  • Written by Comments Off on 5 Lead Generation Techniques to Revitalize Your Digital Marketing Strategy
    Last Updated: September 29, 2012

    by Jacey Gulden.

    Is your digital marketing strategy generating leads for your brand? If not, maybe it’s time to give it an Extreme Digital Makeover. To get you started, here are five lead generation techniques that will revitalize even the most defunct digital marketing strategy.

    Read the rest of this article from Business2Community.
  • Written by Comments Off on Quick Blogging Tip: Check your blog in different browsers and resolution sizes.
    Last Updated: September 26, 2012

    by Rachel.

    Did you set up your blog using Internet Explorer? Check out what your blog looks like on Mozilla, Chrome and other browsers. Do you have a large monitor? Go find a small laptop and see what it looks like on that. Or vice-versa.

    If you generally blog on a small NetBook or laptop get on a large monitor and check what it looks like on larger resolution. 85% of users are on a screen higher than 1024×768. About 6.5% are on a resolution of 1680×1050. That is a huge difference. You want to be sure your blog does not show up all wacky on a big screen.

    Read the rest of this article from ParaJunkie.