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Frustrated with Social Media Overload?
By Peter D. Marshall on July 10, 2014
If  you want to get more out of yoursocial media experience, we offer “One-on-One” Twitter Coaching and Blog Coaching specifically designed for your own individual or business needs. Either in person or online, with “one-on...

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  • Written by Comments Off on Forget Video Marketing, It’s All About Social Media Marketing
    Last Updated: August 30, 2014

    by Greg Jarboe.

    facebook-youtube-200x272According to the latest Compete PRO data, social media giant had 167,345,887 unique visitors in July 2014, putting the site just slightly ahead of, which had 166,427,373 unique visitors that month.

    This means that Facebook is – once again – the largest social media site in the U.S. But the horse race is far from over and Facebook’s lead over YouTube still puts them neck and neck. So, what does this mean those of us in the online video and internet marketing industries?

    Read the rest of this article from Reel SEO.
  • Written by Comments Off on 7 Habits of Highly Effective Social Media Experts
    Last Updated: August 28, 2014

    by Ava Smith.

    We are all familiar with Stephen Covey’s “[easyazon_link asin=”1451639619″ locale=”US” new_window=”default” nofollow=”default” tag=”actiocutprint”]The 7 Habits of Highly Effective People[/easyazon_link]”, a highly acclaimed non-fiction bestseller that has sold more than 15 million copies. The book talks about ways to set goals, achieving them effectively and climbing up the ladder of success. I received this book as a gift from one of my best teachers on my 16th birthday.

    After more than a decade, I decided to go through it once again. As a blogger, I realized that 7 habits talked about in this book could be applied to successful social media strategists. Let me explain how:

    Read the rest of this post from Promotion World.


  • Written by Comments Off on The 30 Most Brilliant Social Media Campaigns of 2014 (So Far)
    Last Updated: August 27, 2014

    by .


    In 2014, social media campaigns seem to have hit their stride. With so many channels available for brands, from the obvious Facebook and Twitter to the more niche-serving Pinterest and LinkedIn, we’re seeing brands do some special things.

    Take a look at this list of the best campaigns so far this year, organized by channel, and consider what you can learn from the innovative companies behind these initiatives.

    Read the rest of this article from Exact Target.

  • Written by Comments Off on Social Media Marketing Tips and Tricks for Facebook, Twitter, Google+, and More
    Last Updated: August 25, 2014

    by Pam Dyer.


    The world of social media is ever-changing. It’s important to keep current on best practices to ensure that you’re doing all you can to keep your marketing campaigns and initiatives fresh. The team at Vocus has researched the latest and greatest trends in marketing on Facebook, Twitter, Google+, Flickr, Pinterest, Instagram, Vine, LinkedIn, and YouTube. Here’s what they found:

    Read the rest of this article from Pamorama.

  • Written by Comments Off on How Artists Can Use Social Media to Discover and Promote Their Voice
    Last Updated: August 19, 2014

    by Carlota Zimmerman.

    “Every artist was first an amateur.” -Emerson

    Recently, an up-and-coming actor friend paid me the wonderful compliment of following my advice regarding how to promote herself on social media. She listened to me and almost instantly received some very exciting opportunities. Like many women, I adore hearing the words, “you were right,” but when those words are coupled with the satisfaction of seeing someone worthwhile start creating the opportunities she needs: bliss.

    It didn’t hurt that just days earlier, she had still been fighting my suggestion to create a Facebook page for herself as a brand, saying sorry, but she felt that was “icky.” Sorry? Don’t apologize to me, Kid, I’m not the person actively thwarting my own career. Nowadays, if you’re not taking advantage of the myriad of opportunities available to you on social media to discover and promote your brand or voice, and in so doing, generate more resources, you’re only sabotaging your own goals. Even more irritating, someone else, someone who is far less shameless in their hustle and flow, will be using Facebook, and getting ahead.

    Read the rest of this article from Huffington Post.

  • Written by Comments Off on Facebook and Social Networking for Artists
    Last Updated: August 15, 2014


    Social networking websites, Facebook in particular, can be great ways to spread the word about your art. As with any communication model, though, you have to know how to use it in order to get where you want to go. Facebook is no panacea and just because you sign on doesn’t automatically mean your art world profile is destined for success. The following list of do’s, don’ts, recommendations and suggestions is designed to help you accomplish your art-related goals with maximal benefits to you and minimum irritation to others…

    Read the rest of this article from

  • Written by Comments Off on Top Actors in Social Media And What It Means For TV & Movie Marketing
    Last Updated: August 10, 2014

    by .

    Social media has had a tremendous impact on movie and television marketing, increasing awareness and visibility for a TV show or movie across the globe in a click — a lot clicks — of a button. Some of the best social media teams right now on TV are the two Jimmys — late-night talk hosts Jimmy Fallon and Jimmy Kimmel. These two are in a constant battle for viewers and they really go at each other on social media.

    Their social engagement across platforms and their understanding of social heralds a new generation of savvy Hollywood stars backed by sophisticated online marketing teams that understand how to push past traditional media to build a tremendous fan base. Increasingly, stars, celebrities and their teams are using social media to extend awareness of their brands — because that is what they have become — online and off, driving ratings and box office as well as bigger fan bases.

    Read the rest of this article from Deadline.

  • Written by 11 Comments
    Last Updated: July 10, 2014

    g0500950If  you want to get more out of yoursocial media experience, we offer “One-on-One” Twitter Coaching and Blog Coaching specifically designed for your own individual or business needs.

    Either in person or online, with “one-on-one” coaching, your learning curve will be shorter and you will move faster, and more efficiently, into the social media world of Twitter and Blogging.

    To find out what we can do for you with our specialized “One-On-One” social media coaching,  please check out our private coaching programs:

    Trilby –  Twitter Coaching
    Peter –  Blog Coaching

  • Written by Comments Off on Business & Beyond With Twitter!
    Last Updated: January 28, 2013

    by Trilby Jeeves.

    If you read my first guest post on We Make Stuff Happen, you will know I went into Twitter kicking and screaming (okay… a little dramatic but I AM an actor, after all). When the light bulb illuminated the possibilities, I pulled my chair up and got the unexpected.

    How many times have I heard “I don’t care what you ate for breakfast” when met with resistance to the seemingly gossipy platform. “Oh, you’d be surprised by how many people actually like knowing what you ate.” It’s the human condition. We want to know we’re similar. Or, we want to know alternative ways, other types of cereals or other cultures’ strange morning habits.

    Jonathan, this time, asked me about some of my positive interesting twitter stories.

    Early on in my Twitterland, my partner and I were heading to Singapore to give a “Directing the Actor” workshop at Media Corp (big television producing company). Our workshop design needed two actors for the scenes we would prep for the directing students. Well, one of the actors was obviously me, and a local actor would fit our budget, but, who?

    Read the rest of this article from We Make Stuff Happen.

  • Written by Comments Off on Twittering off To a Good Start!
    Last Updated: January 22, 2013

    by Trilby Jeeves.

    As of today, as I write, I have been on Twitter for 1721 days. Almost five years. In the big scheme of things, a short period, but in the social media realm, a significant period – especially, as social media was just beginning to warm up in 2008.

    I come from the arts world. I’m an actor, teacher, workshop facilitator, and a writer. Social media, i.e. Facebook, Twitter, LinkedIn, all scared me. Despite being in the public eye, I desired to retain my privacy and social media offered the opposite. Eventually, my FOMO (fear of missing out) kicked in and I joined.

    Twitter was the platform I understood the least, therefore I stuck my toes in the freezing twitter stream until I finally “GOT IT”. And, I did. I warmed up and started to have a good time.
    When Jonathan asked me  “what would you do differently if you could start over again?” I had to really think.

    Read the rest of this article from We Make Stuff Happen.