by Tom Pick.

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé, the fact of the matter is that business blogging is now more important than ever. With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking.

But as the blogosphere continues to expand (as noted by Diana Adams below), it becomes more difficult to stand out and be heard above the noise. How can a company launch (or relaunch) a new blog properly? Write great blog post headlines? Promote new content most effectively? Optimize blog content for search? Emulate the best corporate blogs? Take advantage of free or low-cost blog tools and resources?

Get the answers to those questions and more here in two dozen of the best blogging guides of the past year.

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