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What Gadget Marketing Teaches Us About Online Video Marketing Styles
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by Jeremy Scott.
Like a lot of people, I saw the new Samsung GALAXY Note video ad over the weekend–the one that shows off all the bells and whistles of the upcoming buzzed-about device. I was struck by how different this ad is from some contemporary smartphone and gadget ads, from Apple’s iPhone commercials to Verizon’s Droid spots.
And that’s when I realized the diversity in gadget marketing online is proof that brands can achieve online video marketingsuccess through a variety of styles, forms, and tones.
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