by Grant Crowell.

I interviewed social video expert consultant and creator of one of the earliest – and still most successful social video series today, George Wright. In this rare interview, George shared with me the keys to how he managed to make BlendTec’s “Will it Blend?” YouTube video series a viral sensation and an economic success.  He also shared his tips for what we can learn from doing product videos in our own retail, e-commerce, and marketing activities.

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