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  • Developing Mindset – The First Key to Success
    Written by Comments Off on Developing Mindset – The First Key to Success
    Last Updated: July 30, 2011

    by Patti Stafford.

    In a recent article I covered the 5 Keys to Success. Today I’d like to talk a little more about mindset. What exactly is a mindset? Does it just happen or do you create it?

    A [easyazon-link asin=”0345472322″]mindset[/easyazon-link] has to be developed, so in a sense it’s created over time. However, many people have developed mindsets due to the conditioning of their environment. It’s not something they intentionally created, it just happened. Once a person realizes they’ve developed a mindset that wasn’t their own creation, many begin to change it, so it also involves awareness.

    In fact, 95% of the people you meet don’t really have their own mindset, they just accept the way they’ve been conditioned to be. More than likely, if you’re reading this site on a regular basis, then you’re someone who doesn’t want outside influences to condition you. You want to create your own success and develop your own mindset.

    Read the rest of this article from Blogging Tips.

  • Why Use Twitter for Business?
    Written by Comments Off on Why Use Twitter for Business?
    Last Updated: July 28, 2011

    from How to do Something.

    [easyazon-link asin=”0470563362″]Twitter[/easyazon-link], a microblogging website that allows members to post 140-character messages called Tweets, was released in 2006. As of September 2010, the site had 175 million registered members with 95 million tweets written each day, according to Twitter. Businesses have taken to twitter because it provides easy access to potential and existing customers at no cost. Many business twitters exist as a form of advertising, public relations or both.

    Read the rest of this article from How to do Something.

  • 7 Things You Can Do on Facebook that Twitter Hates
    Written by Comments Off on 7 Things You Can Do on Facebook that Twitter Hates
    Last Updated: July 26, 2011

    from Social.Motive.

    I’m a self-proclaimed MSN nut. It’s the first website I look at every morning, and it’s likely one of the last ones I see at night. Throw in my multiple visits throughout the day and you have some idea of how much I need it. The content is refreshed every few hours and it just has a way of  being able to read my mind, of knowing what I care about.

    So when I saw an article entitled Seven Things Women Do On Facebook That Guys Hate I was more than a little intrigued. That got me thinking. I get questions all the time from people who want to know the difference between this network or that. They always want me to choose sides and I never can. I tell them that both networks are great for different things and very different audiences.

    Read the rest of this article from Social-Motive.

  • 10 Tips to Create Effective Social Media Conversations for Your Brand
    Written by Comments Off on 10 Tips to Create Effective Social Media Conversations for Your Brand
    Last Updated: July 24, 2011

    by August Drilling.

    When using social media to market your brand or business, your goal should not be to gather as many fans and followers as possible. Rather, your goal should be to create a trust-filled relationship through listening and conversing. Before creating a social network account, make sure to establish what you need to know before entering the social media world. The following ten tips will help you start an effective conversation using social media.

    Read the rest of this article from Macho Arts.

  • 5 Things to Keep in Mind When Developing a Video Marketing Strategy
    Written by Comments Off on 5 Things to Keep in Mind When Developing a Video Marketing Strategy
    Last Updated: July 22, 2011

    by Nick Stamoulis.

    Marketing online is really all about the content.  The more content that is produced, the better the chances are of being noticed by the search engine spiders and by target audience members that are looking for what you have to offer.  Businesses get that, but what they sometimes don’t get is what this content should be.  They immediately think “text” when they think of web content.  Articles, blog posts, and white papers are great but they might not be reaching all of the right people.

    Some people simply don’t want to spend their time reading, but they are much more likely to watch a [easyazon-link asin=”078974726X”]short video[/easyazon-link] that explains the exact same thing.  That’s why it’s important to include videos as a part of your content marketing strategy.  While it’s true that the search engine spiders are blind and can’t actually see a video, online marketing initiatives shouldn’t be done just to please the search engines.  It’s about your target audience and if they like watching videos, videos need to be created.

    Read the rest of this article from B2C.

  • Video content increases consumers’ online activity: ACMA
    Written by Comments Off on Video content increases consumers’ online activity: ACMA
    Last Updated: July 20, 2011

    by Michelle Hammon.

    Video content is increasing the online activity of Australian consumers according to a new report that suggests start-ups need to ramp up multimedia efforts.

    A report by the Australian Communications and Media Authority revealed that Australian internet users downloaded an average of 18.8 gigabytes of data per user during the 2010 December quarter, which is equivalent to 120 hours streaming of video content online.

    Read the rest of this article from Start Up Smart.

  • Outlining Your Blog: 8 Things to do Before Choosing a URL
    Written by Comments Off on Outlining Your Blog: 8 Things to do Before Choosing a URL
    Last Updated: July 18, 2011

    from The Conservative Journal.

    When the time finally comes when you’ve decided the blogging world is calling your name, you’ll likely head straight to WordPress, make an account, and have your first blog post up in 7 minutes flat.  But you’ll have already made a fatal error; you didn’t HAVE A PLAN.

    I’d be willing to bet 97% of bloggers write their first post without ever thinking of where they want their blog in a months time, much less in a matter of years.  How do I know this with such confidence?  I was the exact same way when I started The Conservative Journal back in 2008.  I created this blog on a whim after becoming very disgruntled by a political move that was made at that time (I’m keeping politics out of this series.

    These posts are for ALL potential bloggers, so they are going to be completely politics free) and had absolutely no idea what to do by the second day.  By making yourself a clear with pen and paper (yeah, that stuff still exists somewhere), you’ll start out blogging with a leg-up on all of the people who didn’t.  How should you plan, you may be asking?

    Read the rest of this article from The Conservative Journal.

  • How the ‘Google Effect’ changes the brain
    Written by Comments Off on How the ‘Google Effect’ changes the brain
    Last Updated: July 17, 2011

    by Lisa M. Krieger.

    A new study confirms it: [easyazon-link asin=”1416596585″]Google[/easyazon-link] is altering your brain. More precisely, our growing dependence on the Internet has changed how — and what — our brains choose to remember.

    When we know where to find information, we’re less likely to remember it — an amnesia dubbed “The Google Effect” by a team led by psychologist Betsy Sparrow of Columbia University.

    Goodbye, soul-searching; hello, facts-at-fingertips.

    The finding, published in Friday’s issue of the journal Science, doesn’t prove that Google, Yahoo or other search engines are making us dumber, as some have asserted. We’re still capable of remembering things that matter — and are not easily found online, Sparrow said.

    Rather, it suggests that the human memory is reorganizing where it goes for information, adapting to new computing technologies rather than relying purely on rote memory. We’re outsourcing “search” from our brains to our computers.

    Read the rest of this article from Standard-Net.

  • 5 Often-Overlooked Local SEO Tips
    Written by Comments Off on 5 Often-Overlooked Local SEO Tips
    Last Updated: July 16, 2011

    from Pronet Advertising.

    In November of 2010, Google integrated local businesses into the search results for many queries.   Below is an example of an integrated search results page for “limousine service” in Los Angeles.  You immediately notice that there are different types of information on this page.

    Maps, reviews, sponsored ads, a local 7-pack (A, B, C, D, E, etc.) and organic listings occupy this page, which makes getting prime real estate on it is more important than ever.  This is where a tight Local SEO strategy becomes incredibly important.  Here are 5 (often overlooked) Local [easyazon-link asin=”1452849900″]SEO tips[/easyazon-link] that can shape up your local SEO strategy and improve your local online visibility.

    Read he rest of this article from Pronet Advertising.

     

  • 3 Steps To Leveraging Twitter For Business
    Written by Comments Off on 3 Steps To Leveraging Twitter For Business
    Last Updated: July 14, 2011

    by Greg Voakes.

    Silicon Valley superstar Marc Benioff recently stopped in Boston and pushed the idea of the social enterprise. The Salesforce CEO delivered a memorable keynote address at his 2011 Cloudforce event to drive home the message that businesses are increasingly becoming social. Marketing used to be a one-way street. Companies would push their advertising message to the masses and hope it stuck. Very recently social networking websites have opened the door for consumers to respond to the marketing messages with their own voice.

    Twitter is one of the channels where consumers have become particularly vocal about their loved (or hated) brands and businesses. Many old school marketers and companies think it’s a cool medium but will have no effect on their bottom line. Wrong. The research shows that social media channels like Twitter can have a heavy impact on a business’ performance. We’ve established that your customers are on Twitter and what they say will affect your business; so how does a company [easyazon-link asin=”0596802811″]get started on Twitter[/easyazon-link]?

    Read the rest of this article from Business Insider.