from The Video Commerce Consortium.

What exactly is “social video marketing,” if there is even such a thing? Is it just about placing video on YouTube, other video distribution sites, and social media channels like Facebook, Twitter and LinkedIn – or is it something much more than that?

I explored those questions and decided that the time is right to give our own definition. Read on and learn about the special relationship between video and social media marketing, and how understanding and harnessing that relationship can help you engage with your customers, and help provide a great competitive advantage with all of your marketing activities.

Read the rest of this article from The Video Commerce Consortium.