This article was written by Anton Pearce.

“Micro-blogging through Twitter is a popular way to market your business. Since both small and large businesses can use it, it levels the marketing playing field. Here’s how you can increase your customer’s precense on Twitter.

Here are four tips to use your Twitter account effectively. Following other Twitter accounts that are in your target demographic will help you get an idea of what the conversation is. Then you need to post updates about your company, brand or product. As with any online medium, you want to be very careful to never spam any of your followers. Lastly, make sure that you follow successful online marketers, and look for other participants who are in your industry.”

Read the rest of this article from Follow Me Back.