This article was written by Jacob Stoops.

“According to Google, Meta Keywords are no longer used as a factor in their ranking algorithms (other sites still may analyze Meta Keywords, so don’t omit them from your strategy). However, Meta Descriptions generally “pop” underneath the search results, making that space pretty valuable. Writing good Meta Descriptions isn’t the end-all-be-all of SEO, but it is a really great way to improve your rankings within the SERP’s.”

Read the rest of this article from Agent-SEO.