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  • 10 Twitter Powered Search Engines
    Written by Comments Off on 10 Twitter Powered Search Engines
    Last Updated: January 31, 2010

    This article was written by Manjo Jasra.

    “Real Time search has been a major focus of many startups and search giants such as Bing and Google. Twitter, Facebook, blogs, Podcasts, YouTube Videos, and Flickr all have taken the user generated content to a whole new level. This has put a lot of pressure on the search engine giants to efficiently track/index content for their users. But, the rate of content generation is so overwhelming that real-time social search engines make more sense than the traditional methods of searching for information.

    Besides, Google and Bing who have integrated social search concept, there are lots of startups who have invested their resources in leading the way for new paradigm of search. Here are the top 10 search engines for especially Twitter, that are making their way to the future.”

    Read the rest of this article from Web Analytics World.

  • Blog SEO Tips
    Written by 2 Comments
    Last Updated: January 30, 2010

    This article was written by Peter Stolmar.

    “Here are a few neat Search Engine Optimization (SEO) tips to help your blog rank a little higher in search engines. Why should you listen to me about blog SEO? Granted this blog is fairly new, and PageRank 0, but most of my posts get listed in Google for the keyword I want within minutes, and I am actually on the first page right now for “adsense privacy” and “adsense cookies” (depends on your browsing history now).

    Now, it is not very difficult to get into the first page as a “recent” result, even without much SEO – these are blog posts and other news items within the last few hours that show up in Google search results. Try it – if you search Google for relevant news when it happens (try Googling a Twitter trend) you will see a few blogs and sites with lower “authority” but when you search for them a few hours later they will be lower.

    Often, these “fresh results” seem to completely drop out of the search results before going into the “main” index. Remember: now that Google uses your web history to refine results, you may need to clear cookies, clear web history, and change your Google search settings to see the “default” results, and you have less control over your position for your target keyword phrases in actual visitor searches.”

    Read the rest of this article from Tweak and Tune.

  • The 5 Ways to Know if You’re Using Social Media Wrong
    Written by Comments Off on The 5 Ways to Know if You’re Using Social Media Wrong
    Last Updated: January 29, 2010

    This article was written by Shawn Butler.

    “Have you ever walked into the middle of a conversation and suddenly had the awkward feeling that everyone was talking about you?

    Motrin has. About a year ago, they became a trending topic on Twitter when Moms, one of their key customer groups, were talking about the insensitivity the company displayed in a recent ad campaign. The consumers summed up Motrin and its use of social media this way: “They don’t get it.”

    One year later, we see Motrin exerting an active presence on Twitter and other social media sites and doggedly determined to become “Part of the Conversation” rather than the “Topic of It.” But just “Being” on social media does not necessarily mean you are “Doing it Right.”

    Read the rest of this article from Green Buzz Agency.


  • 20 Internet Video Marketing Tips
    Written by Comments Off on 20 Internet Video Marketing Tips
    Last Updated: January 28, 2010

    This article is from The Strategist.

    “Have you embraced the power of internet video marketing yet? The birth and proliferation of video sharing sites have opened doors to new perspectives for many. Nowadays more and more online marketers and companies are starting to see the advantages of promoting and advertising products and services with videos.

    Internet video marketing is indeed the future of online marketing and can constitute a trump card to whoever can master it. If you are looking for more efficient strategies to grow your business, you should definitely try the online video ad approach since it is an effective way to present your products and services better to a much larger audience.”

    Red the rest of this article from The Strategist.

  • 20 SEO Tips for 2010
    Written by Comments Off on 20 SEO Tips for 2010
    Last Updated: January 27, 2010

    This article was written by Jeffrey Smith.

    “Below are 20 SEO Tips for 2010 as a stocking stuffer from SEO Design Solutions to kick off the new year in style. It’s no secret that SEO involves granular changes across multiple metrics to optimize a site, yet each layer of the respective SEO onion has its place in the hierarchy of relevance which you can use to fine-tune rankings and results.”

    Read the rest of this article from SEO Design Solutions.

  • Spike Jones’ 11 Lessons to ignite a fan community
    Written by 1 Comment
    Last Updated: January 26, 2010

    This article was written by Merritt Colaizzi.

    “At Gaspedal’s Word of Mouth Supergenius conference in Chicago this morning, Spike Jones outlined a few lessons learned from Brains on Fire’s work with Fiskars — the orange-handled scissors company that has successfully ignited a crafters movement.

    Spike’s basic premise: Don’t talk about marketing campaigns (us v them); talk about movements (we’re in this together).”

    Read the rest of this article from Smart Blogs.

  • HOW TO: Implement a Social Media Business Strategy
    Written by Comments Off on HOW TO: Implement a Social Media Business Strategy
    Last Updated: January 25, 2010

    This article was written by Sharlyn Lauby.

    “Over the past few months, we’ve talked about whether you should have a social media policy and what should be included in that policy. It only seems logical to discuss the next step in the process, which is what to consider when implementing a social media strategy in your workplace.

    Just having a policy isn’t good enough — you need a plan to put it in place. Here are five areas to discuss when implementing a social media strategy.”

    Read the rest of this article from Mashable.

  • Develop a Social Media Strategy in 7 Steps
    Written by 2 Comments
    Last Updated: January 24, 2010

    This article was written by Jay Baer.

    “Before you begin, commit to worrying about social media tools last, not first. Why? Because tools will change. They always do. There was a time when Netscape seemed invincible. Yahoo, too. Myspace also. If you fall in love with tools, you’ll constantly be changing directions, with no real plan to guide your way.”

    Read the rest of this article from Convince and Convert.

  • Crushing the Myth of B2B Social Media
    Written by 1 Comment
    Last Updated: January 23, 2010

    This article was written by Jay Baer.

    “In nearly every speech or Webinar I conduct, someone in the audience asks “But all this social media stuff doesn’t apply to B2B right?”

    Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles.

    Are there differences between B2B and B2C in social media? Of course. But those differences are at the tactics layer, not the strategy layer. Creating and calibrating a social media strategy for any company should follow the same process. You need to determine why your company should be social, for whom your efforts are intended and where your audience is in the buying cycle, and how you’ll measure success. None of that is impacted in the slightest by whether you’re selling to consumers or other businesses.”

    Read the rest of this article from Convince and Convert.

  • Top 10 Twitter Apps for Business
    Written by 2 Comments
    Last Updated: January 22, 2010

    This article was written by Deep Sherchan.

    “Twitter Marketing” happens to be the buzz word for 2009 in Twittersphere. But how many applications are there which actually support Twitter Marketing? There are more than hundreds of twitter applications claiming to be the best apps, to track and manage your business in Twitter. But one application cannot fulfill all of your business needs, hence I have listed down the major Top 10 Twitter Apps which will help leverage any twitter account for business. Here, I have tried to list only the web apps and not mobile apps.”

    Read the rest of this article from Global Thoughtz.