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“Facebook is known as a social networking tool for young people. Even more so than MySpace (which has gained recognition in the business world because of its MySpace music channels and other marketing opportunities), Facebook is considered the playground for people who are looking to trade conversation and keep up with friends.

As such, Facebook often gets overlooked by people in the business world who find it to be a waste of their time to gossip with their acquaintances about the latest going on in the world. But despite its use by youngsters as a place for gossip, Facebook can be a great tool for driving traffic to your own site and possible generating additional revenue for yourself.”