This video is from Style Campaign.

“2009 will see a surge in retailers using product and educational videos on the web and in email campaigns. Dave Witzig from ShopNBC reported that customers that watch their videos convert at twice the rate of customers who don’t. Conversion rates increased 45% on 10 different products after retailer MyWeddingFavors.com tested more than 100,000 video impressions.” Read rest of article.